DVD+UMD=mip was right

What did I say 11 months ago?  Huh?  If you need a refresher you can check out my post from March of 2005 here.  In that post you'll see I had said that Sony needed to sell DVDs at one price, UMDs at a similar price and a DVD plus UMD combo at an alternate price that wasn't double the UMD or DVD price.  It's the only way to get real uptake on the UMD format. 

Now I'm not the usually the kind of guy who says "I told you so", but in this case...well...I told you so.  But I'm happy about it no doubt.  Happy to read

Starting March 28, consumers can buy DVD-UMD combo packs of "The Grudge," "Resident Evil," "Underworld," "Crouching Tiger, Hidden Dragon" and MGM's "The Terminator" for just pennies more than Sony typically charges for a new DVD.

A second batch of DVD-UMD combos--"Ghostbusters," "Mad Max," "The Fifth Element" and "Snatch"--arrives April 25, with a third wave slated to come on the market in May.

Each combo is priced at $28.95. Sony typically charges $24.96 to $26.96 for new DVD releases, while titles new to UMD generally list for $19.95.

You can read the entire article here - the UMD comb stuff begins in the 9th paragraph but the whole article is a good one.  It would seem that the big movie business is starting to finally get it.
Way to go Sony!

Comments

[Stephen]

Have people not realized that MIP is always right. It just sometimes takes longer than others for his glorious predictions to come true...

[PY]

LOL Stephen

It just makes sense in this day and age I guess. The emphasis is always in that direction when you buy software or a movie, etc. You are not purchasing the actual code/data, only the right to use/view it. Hence, if you wish to have access to this information on more than one media, one should only have to bear the additional cost of the media (sure, to be fair, plus whatever extra distribution costs and a reasonable profit margin).

Great call mip!

[Goughe]

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